Services/Finance/Analysis/ Paypal wants to partner with European fintechs The new strategy of Paypal makes it possible for small European fintech startups to reach new markets. Swedish startup Tink is already there. By Mimi Billing 4 June 2019 Paypal is starting a new partnership with startup Tink. Paypal is starting a new partnership with startup Tink. \Fintech Why you should invest in embedded finance in the downturn By Aruni Sunil 14 November 2022 Services/Finance/Analysis/ Paypal wants to partner with European fintechs The new strategy of Paypal makes it possible for small European fintech startups to reach new markets. Swedish startup Tink is already there. By Mimi Billing 4 June 2019 A year ago Paypal acquired Swedish fintech Izettle for $2.2bn. Today, the US payments giant has come back to the continent with a strategic investment in another Swedish financial startup, Tink. The nature of the move — Paypal is investing €10m in Tink — is clearly different in scale from the Izettle acquisition. But it could potentially be the start of more such partnership deals in Europe, which would be a boost for the sector. “This is obviously fantastic. It is exciting what the two of us can do together and then Paypal is an icon in our industry,” Tink cofounder Fredrik Hedberg says to Sifted. Daniel Kjellén and Fredrik Hedberg founded the fintech company Tink in 2012. Tink started off as a consumer app in 2012, helping customers to keep track of their personal finances, but has since then pivoted to licence its platform to banks and other fintech players. Apart from the shares that Paypal now owns in Tink, the partnership will mean that Paypal will use Tink’s platform to pull third party bank data to improve product experiences for Paypal customers. Partnership vs acquisition This kind of strategic partnership speaks to an apparently slightly different focus for Paypal. After Izettle, Paypal has invested in a number of companies with a view to partnerships. In March of this year, Paypal invested $750m in the South American e-commerce company MercadoLibre. Apart from the dividends from the investment, some sort of partnership between the two companies is expected. Read more: How Tink raised capital from banks but kept its independence In April, Paypal invested $500m in Uber which was described by the partners as a deal that would help “future commercial payment collaborations”. The difference is that Tink does not offer 200m users like MercadoLibre or a huge global transportation platform like Uber. Could this be the first step in the acquisition of Tink? “I really don’t hope so. This is far too much fun to be acquired”, says Hedberg. “Paypal is like an icon in fintech.” It’s possible that there is now an opportunity for a number of fintech SaaS startups in Europe in partnering with Paypal. Tink, with its partnerships with banks like British Natwest, Dutch ABN Amro and a number of Swedish banks including Klarna, has proven that pushing out its open banking platform across a sector is possible. The strategic partnership between Paypal and Tink will start in Europe, to begin with. And although no talks of an acquisition have been held, according to Hedberg, if Paypal would like to take Tink’s services in-house, they have the muscles to do it. Related Articles How Tink raised capital from banks but kept its independence By Mimi Billing Click here to read more OakNorth calls out “clueless fintech people” By Kitty Knowles Click here to read more “We don’t see ourselves as a fintech company” By Mimi Billing Click here to read more Most Read 1 \Healthtech Is Daniel Ek’s new body scanner worth the hype? Sifted tried it out 2 \Venture Capital VC diversity needs to change — and white men need to take responsibility 3 \Venture Capital New €3.75bn European Investment Fund pot to back late-stage VCs 4 \Sustainability Counteract closes £15m fund for carbon removal solutions 5 \Mobility Was the $5bn that VCs plugged into escooters worth it?